Strength Tarot card graphic

Cultivate Clarity is for

creative, determined, magical (but a little bit lost & burnt out) photographers & small business owners.

HOW CAN I ATTRACT & BOOK MORE CLIENTS...? a common and fair question, but a step that folks jump into before having a lot of other important pieces in place. Then follows overwhelm, burnout, and "why aren't people finding me?"


Cultivate Clarity shows you how to get crystal clear about where you're at so the path to finding new clients becomes SO much easier.

What is it?



Cultivate Clarity is a one-on-one intensive with Natalie that combines mentorship, tarot readings, and resources to support your process to more growth & momentum.


I've taken all the best things from my programs and put them in one place.


You'll walk away with an action plan with the EXACT steps to take in order to move your business—and life—forward.



Tarot spread with the fool and the ace of swords

Clarity is

like a magic key

when you have clarity in your business

or your life

you will unlock energy, inspiration, and momentum

& ditch the burnout, overwhelm, and procrastination that are

keeping you from growing.



It isn't mind-reading, or talking to dead people, or predicting the future.


It's simply an effective way to get in touch with your inner wisdom so you can make better decisions and live a more aligned life.


Tarot is an amazing tool to add to your biz-building toolbox.

readings are NOT...

-fortune telling

-a way to win the lottery

-conversations with dead relatives or pets

-making up stuff from "voices" talking to me

-telling the future

-weird dark magic

-financial, legal, or medical advice

readings ARE...

-a tool to help you gain clarity around a decision

-a way to connect more deeply to your intuition

-a look at something from a different perspective

-a fun thing to do if you haven't tried it

-inspiration to make positive changes

clarity, joy, confidence

I'll help you uncover the perspectives that aren’t serving you and offer the tools and space to shift them into grounded beliefs that help you shine.

go from this...


◾️I don’t know how I can compete with the other photographers in the market


◾️I feel like an imposter


◾️I feel like my business is running me


◾️I find myself procrastinating


◾️I’m not sure what I’m doing, and I don’t know my next step


◾️I’m doing this for the paycheck


◾️I’m not bringing in clients I like


◾️I feel like I’m doing the same thing over and over

to this...

🌱I’m part of a flourishing ecosystem where we support each other’s growth


✨I’m grounded in my gifts & clear in what I offer


🌱I prioritize my needs and energy so that I can show up fully for my business when I’m ready


✨I’m inspired to take aligned action


🌱I’m rooted in my why and know what to do to nurture my business


✨This work lights me up and makes me feel expansive


🌱I’m know whom I serve and how and where to reach them


✨I have an abundance of creative ideas to keep my business fresh & thriving

clarity, intuition, and aligned action are the strongest part of any business


When you show up as

the beautiful, messy, wise, imperfect, creative soul you are,

and decide where you want to go,

you'll have fun growing a kick-ass business.

hey, I'm Natalie: photographer, mentor, card reader, and podcast host

and I want you to know that YES—absolutely—yes, you can grow a profitable photo business that makes you feel alive

I was burnt out and frustrated, too.


But I stopped wanting to quit altogether when I realized what was most important about the work I do as a coach and podcast host...and it wasn't what I thought.


When I started teaching how-to businessey things back in 2013-ish, it was all method. Here's how you blog, start a newsletter, etc.


That stuff is the easy stuff. You can research most of the logistics in an afternoon.


After over a decade of shooting weddings & portraits full-time, I noticed that what really made me tick, and my business successful, was harder to quantify.


And that's the stuff I wanted to help people with.


Since then, I've helped thousands of photographers find clarity and grow in life, and in business.


I believe that clarity, intuition, and aligned action are essential building blocks in order to get the right results. And I'd like to help you figure it all out for you and your business.


Welcome to Cultivate Clarity.

Cultivate Clarity is

a Six-week 1:1 intensive with me, Natalie

Intake form & registration


Tarot reading #1 on zoom


reflective exercises about SELF, your why, values, and larger goals


Deep dive #1 on zoom


worksheets to examine GROWTH, pricing, and your offer


Deep dive #2 on zoom


understanding your MAGIC, strengths, and your inner wisdom


Deep Dive #3 on zoom


Exit Tarot reading #2 on zoom


An organized action plan with the EXACT steps you need to take next







Cultivate Clarity is the product of my

most favorite strategies and tools from many years of mentoring.


Here are some kind words from folks who have worked with me in my programs:

" will find clarity"...

"...totally worth it.

With the one-on-one training, group meetings

and the lesson plans,

you will find clarity in what you really

need and want for your business."


-Laeti G.

"...this program is Photo Therapy"...

"This program is absolutely worth the investment - an investment in your business and personal life. I also called this program my "photo therapy" as a lot of stuff came up for me in the coaching calls. Many of our conversations paralleled my therapy sessions, as we put so much of ourselves into our work, and our work is a reflection of ourselves. Natalie provides a safe space to be vulnerable, to share and connect with ourselves. She provides coaching and guidance to work toward the business you want to build/re-build, a business that reflects who you are, a business that supports you, and a business you're proud of."


-Cori M

"...helps me feel more creative and clear"...

"I have a clear picture of what I am marketing, who I am marketing it to. This helps me feel more creative and clear about what I want to say and what I am offering."


-Paul B.

"...the unique ability to get to the heart of what you're trying to communicate"...

“…Natalie helped me come up with three concrete goals that distilled my rather broad vision for the coming year. It’s so valuable to be able to have guidance from another professional in my field. Natalie is an amazing listener with the unique ability to get to the heart of what you’re trying to communicate. I will definitely be contacting Natalie again for future coaching sessions!”


-Ashley W.

You’ll get the most out of the program if you believe…

You are Magical. Capable. Valuable. And your gifts MATTER.


Your ability to create is a gift.


Business does not have to be hard.


A rising tide lifts all boats.


There is no one way to do this thing.


Mistakes make you wiser.


Clarity is revolutionary.


You have something beautiful to give


You are enough.



here are some things people are asking about Cultivate Clarity

photo by Cori Miller

Is this really just one-on-one with you?

Yes, absolutely. This is a deep dive to help you find clarity. We'll follow a basic framework and complete a few worksheets and exercises, but the rest is customized to help you where you need it most.

How long does it take to complete?

This is a six-week container. It helps to keep things moving so you stay energized and focused. Momentum is a thing!

Are there additional required costs?



Only the software and other business necessities you choose to use in your business. But you likely already have most of those.

Why are there tarot readings?

Tarot is an excellent tool to help nurture your relationship with your inner wisdom, or your intuition. This is important because we use our intuition a LOT as small business owners. It's the times where we ignore this—or don't nurture it—that we get off-track.


Plus, it's super fun. It WILL help shed light on tough decisions you're grappling with.

What do I get out of it?

Clarity, of course.


Plus, a customized action plan emailed to you after our final session outlining exactly where you are, where you'd like to go, and the steps you need to take next to get there.


A map!

Can I get a refund?

I stand behind the awesomeness of this program, but also understand that it might not be for you.


If you join and feel like this isn't for you within the first 2, you get absolutely nothing out of it, a 50% refund is available.

Do we ever meet in person?

Hopefully soon!


But for now, all of our one-on-one time together is via Zoom.

Cultivate Clarity is the product of my

most favorite strategies and tools from many years of mentoring.


Here are some kind words from folks who have worked with me in my programs:

"...the plan works..."

“The plan works if you’re willing to

commit to it and do the work.”


-Aaron F.

"...this connection has been incredible & enlightening"...

“I’ve been lucky enough to have had Natalie as a coach for over a year, and the results of this connection has been incredible and enlightening. She is intuitive, warm and incredibly caring. What Natalie brings to the table is a genuine curiosity – what makes you tick? From here she coaches from behind your “why” and is generous and unwavering in her willingness to help you succeed.”


-Richie B.

still thinking about it?

If you're motivated by any of the following, you should give the Cultivate Clarity a try:

I feel disorganized


I'm burnt out


I barely have time to eat, let alone grow a business


I procrastinate all the time


My business totally overwhelms me


I don't really like my clients or the work I'm producing


It's confusing to run a business


I feel like an imposter and everyone else knows what they're doing


I don't know where to start


"...this program will help you"...

“If you feel overwhelmed and/or discouraged about your business or clientele, this program will help you to focus and start moving toward new goals. It gives you a tremendous amount of insight into why you are doing what you do, what you want to change, and how to make those changes.”


-Bonita Q

I am looking forward to helping you

Starting my photography business changed my life for the better in so many ways.


But more than the success of my business, I've learned so much about being a healthier, happier human.


Cultivate Clarity is about really digging deep and understanding that success comes from a place of aligned action.


Getting to that place isn't easy--or everyone would do it--but once you arrive, it's incredible.


The lightness and vibe you'll experience when there is clarity feels so damn good.


Loving what you see here but still not sure?

Try a 1:1 tarot reading!

✨One-on-one via zoom

✨30 minutes

✨Follow-up email with photo of your reading

(like the sample one you see here)


“I recently had a tarot card reading for my business... Far from future or fortune telling, Natalie offers Tarot as a tool to connect with your inner guidance, or intuition.


The fascinating thing about it was how much additional clarity I had from the reading. It provided some affirmation to things I had already been thinking about, while also providing some guidance in terms of things to look out for that, if not conscious of, could derail my plans.


I'll definitely be doing this again! "




"...the personal growth I experienced because of this is epic"...

"You created a space for me to learn new confidence, and I became comfortable being 100% me. The personal growth I experienced because of this is epic. You helped me find balance, which in turn is helping me grow my business in a way that feels right for me."


-Christa R.